Executing Social Media Toronto Speaker List
Posted on 22. Dec, 2009 by admin in Event News
Speaker Information
Michael O’Conner Clarke – Vice-President, Thornley Fallis
Patrick Glinski – Senior Strategist, Idea Coulture
Andrew Lockhart – Experience Architect, Idea Coulture
David Alston – Vice-President Marketing, Radian6
Mike Kujawski – Marketing & Social Media Strategist, Centre of Excellence for Public Sector Marketing
Dominic Jaar – President, Ledjit Consulting Inc.
Donna Marie Antoniadis – Co-Founder and COO, ShesConnected Multimedia Corp.
Tamera Kremer – Partner Strategic Consulting, Teehan+Lax
Gordon Vala-Webb – National Director of Knowledge Management PricewaterhouseCoopers Canada
Paul Dodd – President, Head2Head Canada Inc.
Sarah Welstead – Marketing Director, Head2Head Canada Inc.
Alan K’necht – Founder and President, K’nechtology Inc.
Jay Moonah – Vice-President Marketing, Wild Apricot
Ian Graham – Senior Consulting Manager, IT Strategy & Planning Technology and Solutions, BMO
Duarte Da Silva – Senior Manager, Content and Client Care, CommunityLend
Michael O’Conner Clarke – Vice-President, Thornley Fallis
VP Thornley Fallis, has almost twenty years of experience in corporate communications and technology marketing, gained both on the agency side and in a number of public and private hi tech companies. Before moving into the agency world in 2000, Michael ran global corporate communications for Hummingbird, where he was responsible for strategic communications
planning and co-ordination of all PR, investor relations, analyst relations, key corporate events, and related marketing activities across all areas of the business. Recognized as a pioneer in social media, Michael has been an active blogger since early 2001 and is a leading consultant on the integration of social media approaches within mainstream public relations campaigns.

Patrick Glinski – Senior Strategist, Idea Coulture
Senior Strategist, Idea Couture A specialist in digital strategy, planning and play-based facilitation, Patrick is a Senior Strategist at Idea Couture. While formally trained as a business strategist, Patrick is a “renaissance man”, contributing lateral thinking skills that draw on experiences spanning from database development to event planning to business development to
screen-writing movies about robots. Prior to joining Idea Couture, Patrick was Account Planner and Web Analytics Practice Lead at Critical Mass, overseeing digital and social strategy development fortune 500 companies including Citibank, ThankYou Network, Michelin and Alienware. During this time, Patrick was responsible for overseeing a team of analysts and strategists while tackling problems that included product design, experience mapping, Customer Relationship Management, web analytics program development and digital strategy.
Andrew Lockhart – Experience Architect, Idea Coulture
Experience Architect, Idea Couture With a diverse educational and professional background spanning the worlds of design and technology, Andrew’s breadth of knowledge and interests allows him to collaborate with diverse, multi-disciplinary teams to integrate and connect concepts, strategies and technologies in unconventional ways. Andrew recently participated as a member of the jury for the 2009 Digital Marketing Awards. Prior to joining Idea Couture, Andrew was Associate Creative Director at Trapeze, where he was responsible for leading the conceptualization of a range of experiences spanning web, mobile and retail interfaces for clients such as Volkswagen, CBS Television, RBK, Disney, RIM and Jaguar/Land Rover.

David Alston – Vice-President Marketing, Radian6
Vice President of Marketing & Community at social media monitoring solution company, Radian6. David’s focus at Radian6 is building the firm’s brand internationally through the use of social media monitoring, outreach and engagement. David has also become a featured speaker and panelist at a number of new marketing, blogging and social media events as a guide to how
brands should be listening to consumer generated media online. As one of Twitter’s most followed CMO’s, David takes his interactive style of marketing to every speaking engagement - listening, learning and engaging with the audience. You can follow David on Twitter at @davidalston David blogs at TweetPR.

Mike Kujawski – Marketing & Social Media Strategist, Centre of Excellence for Public Sector Marketing
Is a passionate marketing & social media strategist, on a mission to help public sector and nonprofit organizations excel at what they were mandated to do. In 2005, Mike helped launch the Centre of Excellence for Public Sector Marketing (CEPSM), where he now leads all of CEPSM’s digital marketing projects. Mike’s most recent tasks at CEPSM include the development of
strategic digital marketing and social media engagement plans for Public Safety Canada, National Gallery of Canada, Canadian Air Transport Security Authority and the Foreign Credential Recognition Program at HRSDC. He has also recently led the development of comprehensive marketing/communications plans for the Department of National Defence, the
Public Service Commission and the City of Burlington. Mike is a distinguished speaker, engaging blogger, and highly praised workshop facilitator in his field. He created Canada’s first national workshop and comprehensive workbook on how to develop a social media marketing strategy in a public sector setting. Mike also created the Government 2.0 Best Practices Wiki, which has
garnered international attention as the first collaborative central archive of government social media initiatives in Canada and abroad.
Dominic Jaar – President, Ledjit Consulting Inc.
Is a legal counsel at Ledjit, Canada’s unique firm specializing in legal technology, information management, e-discovery and law
practice management www.linkedin.com/in/dominicjaar. He speaks throughout North Americawww.ledjit.ca/conferences/ and is a prolific writer on many legal and technology issues.
He is frequently quoted in the press as an expert on electronic information
www.claimid.com/dominicjaar. Mr. Jaar is on the editorial board of Sedona Canada and was in charge of drafting the French version of The Sedona Canada Principles on E-discovery. He is also a member of The Sedona Conference’s working groups 1 (USA) and 6 (International). Mr. Jaar is the co-president of the Montreal Bar Association Technology Advisory Liaison Committee with
the Quebec courts and is the president of the Law Practice Management and Technology section of the Canadian Bar Association.

Donna Marie Antoniadis – Co-Founder and COO, ShesConnected Multimedia Corp.
Has spent that last 3 years focusing exclusively on Social Media and Women. She is Co-founder & COO of ShesConnected Multimedia Corp. http://www.shesconnectedmultimedia.com a social media agency with offices in Toronto and Boston that focuses exclusively on women and social
media. ShesConnected Multimedia also owns and operates ShesConnected.com
http://www.shesconnected.com the first dual-profile social networking site for women. Donna Marie has over twenty years of experience in sales, business development, and marketing, with focus on the Internet industry since 1995, the wireless industry since 2003 and Social Media since
2006.
Twitter: http://twitter.com/donnaantoniadis
Facebook: http://www.facebook.com/ShesConnected
Linkedin: http://www.linkedin.com/pub/donna-marie-antoniadis/0/74/315
ShesConnected: http://www.shesconnected.com/members/profile/ShesConnectedCofound

Tamera Kremer – Partner Strategic Consulting, Teehan+Lax
Is a seasoned marketing, social media and digital communications strategist, blogger, thought leader, and public speaker. She has almost 15 years experience in interactive creative and strategic planning and execution, integrated launch campaigns, and developing customer lifecycle relationship building strategies with Tier 1 brands in both Canada and the United States.
Her accomplishments include leading the strategic development of the award-winning eInterchange program for General Motors of Canada, developing the creative concept and strategy for the innovative and eco-friendly Sharp AQUOS 1080p D82 Challenge, and the strategic development of the ground-breaking Canadian Budweiser-NFL cross-promotion which integrated NFL league and team branding with the client’s retail, interactive and event channels.
Most recently, as Partner – Strategic Consulting at Teehan+Lax, Tamera helps clients develop innovative and integrated digital marketing and social media strategies that drive business and communications results.
Gordon Vala-Webb – National Director of Knowledge Management PricewaterhouseCoopers Canada
Is the National Director of Knowledge Management for PwC Canada. He is responsible for the development and execution of PwC’’s internally-focused knowledge management / sharing strategy including their internally-facing portal which just won the IIR Portals, Collaboration and Content Excellence Award (2007). Gordon is also Chair of Board of Directors of the Safe
Workplace Promotion Services of Ontario. Prior to joining PwC in 2005 he had a similar position with Ontario’s Workplace Safety and Insurance Board. His team’s portal was named one of the ”Top Ten Government Intranets” by NN/g and was given an Ontario Showcase Merit Award for Organizational Transformation (2004). He has a Masters degrees in both Management Science (Technology, Faculty of Engineering, University of Waterloo) and in Politics (Queen’s University, Kingston).

Paul Dodd – President, Head2Head Canada Inc.
Is passion for recruiting has now spanned almost 20 years and 2 continents. A successful agency recruiter in the UK, he co-founded Head2Head after several years as part of the management team at Thinkpath, then one of the most innovative recruiting firms in Canada.

Sarah Welstead – Marketing Director, Head2Head Canada Inc.
Is obsessed with delivering a great experience to clients, candidates and consultants, Sarah leads our communication team. Her background in ad agencies and user experience consulting helps our clients create and implement employment, job branding and CRM strategies.
Alan K’necht – Founder and President, K’nechtology Inc.
Founder & President K’nechtology Inc., is recognized as an authority on the business side of the World Wide Web including search engine optimization (”SEO”), SEARCH ENGINE MARKETING (”SEM”) and using web analytics to measure web site success. Alan is regularly interviewed by publications in Canada as well as in the United States and Australia. In an effort to share his knowledge and ideas, Alan is a regular speaker at Internet conferences. In addition, Alan is a internationally published columnist and has written features for CNet’s Builder.com and Digital Web Magazine and maintains a blog entitled “K’nech-it”. In K’nech-it, Alan reports on news, gives his opinions and insight into the latest developments in web analytics, search engine
optimization (SEO) and web marketing.

Jay Moonah – Vice-President Marketing, Wild Apricot
Is the ‘Noisy Apricot’ (VP of Marketing) for Wild Apricot, web software for small and medium nonprofits to manage their website, member data, contact info, event registrations and donations with a single easy-to-use and cost-effective system. Jay is responsible for marketing and communication efforts for the company, including community outreach through the Wild Apricot non-profit technology blog and the social news/bookmarking site Association Jam (http://associationjam.org/). Jay has more than 15 years experience in new media development, marketing and training. (http://www.wildapricot.com/)
Ian Graham – Senior Consulting Manager, IT Strategy & Planning Technology and Solutions
Works in the IT Strategy and Planning group of BMO Financial Group, helping the bank’s business and technology executives figure out how to evolve their IT environments and processes to deliver the best value to the business, and to the bank’s customers. Prior to BMO I was at the Centre for Academic Technology of the University of Toronto, where I consulted and
lectured on Internet and Instructional technologies. While at UofT, I co-founded Groveware Technologies, an Internet startup focused on XML-based applications. I’ve written eight books on Web and Internet technologies, and from 2003-2005 was a regular columnist on XML technologies for CPU magazine. I have lectured around the world on these and other topics.

Duarte Da Silva – Senior Manager, Content and Client Care CommunityLend
Currently works at CommunityLend, Canada’s only Peer-to-Peer Lending site. Duarte is obsessed with all things internet and is a news junkie. He spends his time reading RSS feeds, blogging, participating in social networks, posting photos to flickr and discovering new music.
Duarte is also an organizer of #hohoto, a geek fundraising event for the Daily Bread Food Bank. When he’s not online, Duarte enjoys road cycling, wine collecting, photography and has been known to moonlight as an indie music DJ.




